Mirror display

A screen embedded in (or behind) the styling mirror, usually bezel-free, so content appears on the mirror surface facing the seated client. Comes as a full Mirror TV (disguised as a mirror when off) or as a smaller overlay that preserves mirror quality. The signature beauty DOOH format.

Typical sizes

Mirror TV commonly 32–75"; smaller overlays; dedicated interactive touch mirrors ~15.6"

Attention level

High

Advertiser fit

Premium brand storytelling — the client faces it for the whole service.

Maturity

Emerging