Screen & placement formats Established
Styling-station screen
A standalone display at or beside each styling chair (not in the mirror), or a service-menu board above the counter / behind the chair. Easier to retrofit than a mirror display while still serving a seated, captive viewer.
- Typical sizes
- Commonly ~10–24" at the station
- Attention level
- Medium-High
- Advertiser fit
- Broad brands; strong for sequential/longer creative.
- Maturity
- Established
See also
Key terms
Research