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Beauty-Venue Concepts Beauty-specific

Venue Partner

A salon, barbershop, nail bar or spa that hosts screens in exchange for a revenue share. The supply side of a beauty DOOH network.

Also known as: host venue, location partner

Related terms

Venue Revenue Share The portion of ad revenue paid to the host venue for carrying screens. The commercial backbone of beauty DOOH: salons monetize their space, operators get distribution. Media Owner The company that owns and operates the screen network and sells its advertising inventory. In beauty DOOH, the operator who installs and manages salon screens.

See also

Research
The beauty venue base, by countryBeauty venue screen penetrationWellness & aesthetics: the next venue tier